Tuesday, February 28, 2012

Six Tips To Get the Most from Pinterest


Pinterest is the new hot social media tool and businesses are jumping to it.

What makes it hot is it's a visual medium. Here pictures rule!

As the old expression goes “One picture is worth Ten Thousand words”.  That makes Pinterest perfect for businesses that can showcase their wares with photos.  Fashion, catering, restaurants, home design,  wedding planners, gift stores, travel agents – you name it – if the best way to gain new business is to let people see what you do, you belong on Pinterest!

Here are “Six Tips To Get The Most From Pinterest”:

1)    Add Pinterest “Follow” and “Pin It” buttons.

2)    Pinterest is all about the image.  Put your best foot forward by using high quality, professional grade photos whenever possible.

3)    Lay-off the self-promotion.  If you are a caterer, posting images and the name of your dish tells your followers all they need to know about your company.

 4)    Keep your boards alive!  Be a regular poster.  Make sure you include posting to Pinterest in your to-do list.

 5)    Do you offer products in different categories?  Simply create a pin board for each category.  Our caterer might have one board called “Mouth Watering Appetizers” and another for desserts called “Edible Artwork” and so on.

 6)    Make sure all roads “link” back to your website.  Get it?  Put your website link on Pinterest.

If you have any questions on how to get the most out of social media for your organization, or if you have any marketing and public relations questions, please call or email us. 

We'll be happy to help you!

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